March 1, 2017
Wedding Wednesdays allow us to spotlight creatives, local and not-so-local, whose work we love! These wedding vendors, artists, and small businesses are all doing amazing things and we think that our couples should know about them! We invite you to come along with us to learn more about these businesses that will help you make your day as meaningful as possible (and, if you’re a Radian Bride/Groom, that we would love to work with)!
This week, we’re talking with Alexa Behar, the owner and artist behind Sage Paper Co. We’ve had tons of opportunities to photograph Alexa’s work, and we are always in love with her soft tones and beautiful brush lettering! We spent the morning photographing her in her gorgeous studio and had to tear ourselves away from all of the details that Jenn Squizzato lovingly styled. We’re excited that these photos were also featured on Smitten Magazine along with Alexa’s reflections on how her grandmother’s artistry inspired her!
Read more about Alexa’s heart behind Sage Paper Co. below!
RP: Tell us about Sage Paper Co. and who you love to serve!
Alexa: Sage Paper Co. was born out of love for the elegance of nature and design, both in their complexity and simplicity. I specialize in hand-painted paper goods for homes, weddings and small business branding. Founded on the belief that wisdom, love and grace are stronger when shared, my mission is to create soft and elegant art that helps you share life’s most meaningful moments.
RP: What do you wish brides and grooms knew when thinking about stationery for their wedding?
Alexa: I often hear the question, “Why should I invest in an intricate wedding suite that will likely end up in a cluttered mail basket?” First impressions are key, and your invitation suite is the first taste of your special day that guests will see! Details such as golden wax seals, hand-painted envelope liners, or a custom map can make a lasting impression on your guests. Not only that, but it will give them an idea of what to expect on your big day and boost excitement in the days leading up to it!
RP: What resources or advice do you suggest for brides and grooms who are thinking about their dream invitation suite or other stationery pieces?
Alexa: Feel free to break out of tradition! Your wedding is about your love story, and the story of your wedding starts when the invitations arrive in your guests’ hands. A fun way to incorporate your personality into a suite is to think through where your love began, how it’s grown, and where you see it going. If you met in a local coffee shop, raised a foster puppy together, and are looking forward to traveling to Italy one day, tell your wedding stationer! Personally, these are elements I love to work into custom wedding crests, maps, and watercolor illustrations. The design doesn’t have to stop at your wedding color scheme, it can be so much more than that!
RP: What are you working on right now that’s keeping you happy and energized?
Alexa: I’ve painted with watercolor for a few years now, but this year I have been challenging myself to learn new techniques and step outside of my comfort zone. For the first time, I’m studying the art, rather than just practicing it. While I’ll be the first to say, “just pick up a brush and paint!”, taking my time to slowly learn the intricacies of watercolor has opened up a whole new world as to what these paints can do! I’ve found that by learning more about the history and technique of watercolor painting, I’m much more appreciative of what the medium offers.
I’m also currently dreaming up a brand new Semi-Custom Wedding Collection! I love all of the pieces in my current Collection, but I have learned so much more about the art of watercolor, calligraphy, and wedding stationery over the last 2 years. My style has also changed a bit over time! I’m envisioning elegant neutrals, delicate brush calligraphy, and soft botanical illustrations. More details to come!
RP: When you plan your wedding, what is one thing that you will do to make sure that both your day and marriage are intentionally crafted?
Alexa: I think it’s easy to get lost amongst planning, to-do lists, and meeting the expectations of friends and family. And being a part of the wedding industry also sets some pretty lofty standards! Whenever my day comes, I plan to make a list of heart goals before writing my list of design goals. I’ll admit that I’m one of those girls who has been dreaming of their wedding day since elementary school, but the older I get the more I realize that it’s less about having the picture perfect setting, and more about setting the stage for a lasting + healthy marriage.
RP: Where can we see more of your work and learn more about you?
Check out more of our work at our website!